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15 Years of Instagram: From Photo-Sharing App to Creator Powerhouse

On October 6, 2010, Instagram quietly launched a simple app for sharing filtered square photos. Fifteen years later, it’s no longer just a social network: it’s a full-blown creator economy, where influencers and brands dance in real time, where algorithms sculpt visibility, and where content is commerce. At Humanz, we see this evolution not just …

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The Complete Guide to TikTok Analytics: How to Measure Your Success

If you want to know how effective your TikTok content is, you gotta check out the app’s analytics. TikTok offers brands and creators insight into how well content resonates with audiences. And best of all, it’s totally free and easy to use.  How to find TikTok analytics What’s inside the TikTok analytics tool How to …

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How To Run Affiliate Marketing For Your Business On Instagram

Almost everyone on Instagram makes a purchase decision based on what they see on the app. Seriously, it’s 72% — that’s well over half. Considering that Instagram is home to over a billion active users, that’s at least 720,000,000 people. And most of those 720M people spend almost a half-hour each day scrolling through IG. …

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How To Find Instagram Influencers Worth Working With | The Ultimate Guide 2022

There’s no denying it. Instagram is the place for brands to get their message in front of the right audience. With over a billion active users, Instagram is a powerful resource in your toolkit.   And the secret sauce in all this? Instagram influencers.   Get ready to dive right in. This ultimate guide covers everything …

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TikTok Influencer Marketing | The Ultimate Guide To TikTok Influencers

Your competition is on TikTok. And not only are they having tons of fun making videos, but they’re also probably raking in the dough. Here’s why: It’s a short-form video platform It’s among the world’s top social media giants It’s the ultimate influencer marketing tool Seriously, if you’re not on TikTok, it’s time. Especially if …

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Instagram Hashtag Analytics: How To Track Hashtag Performance

When you get down to it, hashtags are sick as h-e-double-hockey-sticks. They’re fun to use. They help IG users explore new stuff around the platform. And they help brands cut through some of the noise. Plus, if you’ve got the right tools, you can analyze hashtag performance 🤤 That’s right — you can get down …

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Spotting Fake Instagram Accounts: Real vs. Fake Influencers Followers

When it’s done right, influencer marketing can return $20+ for every $1 invested. It can also drive sales, boost brand awareness, and increase social media engagement. That’s because we like buying things based on the suggestions of people we trust. After all, nearly a third of us make purchases after seeing an influencer we love …

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How To Use Instagram Branded Content For Your Business

Wanna take advantage of branded content on Instagram? You’re in luck because there’s a whole suite of branded content tools in IG that are ready for you to use. But before we jump into that, let’s do a quick overview: Instagram’s branded content tools: Help brands and influencers work together. For brands: Branded content is …

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