Data-driven SaaS platform
for influencer marketing at scale
A complete and flexible suite of data-driven influencer marketing products and services to enable your teams to achieve positive influencer marketing ROI at scale.
- Direct-to-consumer & Enterprise
- Self-service & Agency-managed
- Search, data, reporting & A-Z workflow
- Local in-country support
Building a better & more sustainable industry
- Discover new influencers
Find new influencers on Instagram, TikTok, Youtube or Twitter through keywords, hashtags, mentions or your desired audience’s profile. Review any influencer’s past activity, performance and understand their real-and-active audience’s profile and true reach. Avoid fake followers through our proprietary advanced fraud detection analysis.
- Manage & scale easily
Invite any and as many influencers as you want, without limits. Negotiate fees based on a performance forecast and benchmarks from Humanz. Manage briefs, content approvals, contracts, payments and all communication between your brands, agencies and influencers via Humanz with full transparency and audit trails.
Humanz is trusted by customers jointly worth over $1T
Stop spending your influencer marketing budget, invest it.
Empower your marketing teams with Humanz to drive high-quality traffic to your websites and measure the sales ROI of influencer marketing activities. Make scaling nearly effortless and enable integration into other marketing activities such as promotional campaigns, competitions, paid media re-marketing, product sampling or market research.
Enable your internal teams or agency partners to work off one set of data, tools, benchmarks and reports. Centralise and control access rights, briefs, progress, approvals, reports, contracts and payments with full transparency and a complete audit trail. Review and compare performance and sales impact over time of brands, influencers and suppliers.
Generate new revenues and grow your margins. Improve the quality, scale and ease of your influencers campaigns while committing fewer resources. Join the Humanz partnership program for additional pitching opportunities and campaign revenues.
Are you an expert user or do you need some hand-holding? Pick from 1 of 3 highly flexible commercial options depending on your needs and level of comfort.
Designed for expert marketers and agencies who run influencer marketing campaigns either manually or using another platform.
Humanz will help you prove ROI from day 1 while also making your job far easier.
- Access all the features you need to run influencer marketing programmes or campaigns
- Build your own influencer data, ratings and benchmarks from day 1
- Use the platform yourself and/or open access to your agency partners
- Monitor sales impact, performance and payments in real-time with full transparency
Designed for marketers and agencies starting out with influencer marketing or without resources to run a program in-house. Humanz can connect you to resources and partners to run campaigns inside your own account. You retain visibility and start building your own data and benchmarks from day 1 even if your team is not 100% ready.
- Access all the features and benefits of Humanz within a fully-serviced or partially-managed solution
- Work directly with Humanz Customer Success Managers or Certified Agency Partners
- Access the Humanz influencer marketing academy, Humanz secret playbook and other training programmes
Humanz offers both free and paid-for features. Marketers starting out can gain access to the Humanz influencer marketing academy, market benchmarks and trending content. They can also run a marketplace campaign where they can experience the majority of Humanz features while only paying for influencers they contract. The Humanz search engine, ability to invite influencers privately, sales tracking and ability to build your own data and benchmarks are only available via premium licenses.
All features for creators are 100% free inside the Humanz app, ranging from access to their own engagement and audience data, to the ability to create their own portfolio page, connect with other creators, learn from the academy of bid on campaigns.
Humanz supports the highest-performing social media channel for organic reach, including Instagram, Youtube, Twitter and TikTok. Marketers may also extend the reach of these campaign via targeted paid media buys on Facebook, Instagram, and TikTok.
No. Marketers can work with any social media account on Humanz as long as they have over 1000 followers on any of the channels listed above. There are, however, many additional benefits to both the Marketer and Creator if the Creator has the Humanz app, such as streamlined workflows, additional data and guaranteed on-time payments, but it’s not a mandatory requirement.
Yes, influencer agents can be added as a third party to deal with contracts and payments. Creators are however still expected to interact with the Marketer directly to maximise the benefits of the relationship for both parties.
Yes, Humanz supports full conversion integration and tracking whether it’s for e-commerce, lead generation, sign-ups or any kind of trackable web-based action. Marketers can use the Humanz pixel or specific plugins for Shopify, WooCommerce or Wix.
Standard licenses come with a single user. Enterprise licenses come standard with 1-5 users but additional ones can be purchased too
A core part of the Humanz philosophy is local presence and involvement with the community. Humanz hence supports influencer campaigns and payments in any country in which it has an office. New offices are opening up every quarter. Check the full listing in the footer.