For agencies

Built for specialists. Built to make more of them.

If you're an influencer specialist, Humanz is how you prove the ROI that grows the budget, then deliver it with fewer hours per campaign. If you're not one yet, it's the methodology, tooling and training to bring it in-house and pitch it like you are.

How partnership works
30+ agency partners 30+ markets Silver & Gold tiers

Run by specialists, global networks and independents.

Ubiquitous Ogilvy dentsu Edelman Omnicom Media Group PHD McCann Worldgroup Simply Black People Have Influence

and more

Who this is for

Which one are you?

You already are the specialist

You win the brief. What decides your year is how much budget it captures and how many hours it takes to deliver. Humanz gives you measurement a client can take to finance, so the line grows instead of getting defended, and it takes discovery, vetting, contracting, approvals, payments and reporting off the manual list, so each account manager runs more of it. That's the difference between bidding at a rate that wins and a rate that also makes money.

You outsource influencer to a specialist

Every campaign you subcontract sends margin, data and part of the client relationship out of the building, and the ROI story that would grow the budget gets written by someone else. Networks that used to hand influencer to a specialist now run it as an in-house department on Humanz: same clients, same brief, the revenue stays and grows. The methodology, benchmarks and training are what make that department credible on day one.

You're an independent pitching above your weight

You lose those pitches on credentials, not ideas. Humanz gives you the same opt-in creator data, category benchmarks and measurement the biggest agencies use, so you can win the brief and then show the client why the next one should be bigger. Small agencies have grown into multi-client creator practices on the platform because the tooling let them say yes before they had the team.

What you get

First grow the budget. Then keep the margin.

Most creator platforms assume a marketing team with one logo to worry about. This one assumes you have twelve, and that every one of those budgets has to be won and grown before you make anything on delivering it.

01

Grow the budget

Specialist methodology, not just software

The Humanz Academy trains your team and your clients' creators. Published benchmarks tell you what a category actually costs. Playbooks cover briefing, vetting, content review and measurement. You don't need a hundred campaigns behind you to run this one like you do.

Data you can defend in the room

Creators and their talent managers opt in and share their real numbers through the platform APIs. No scraped profiles, no screenshot tampering, no third-party estimates to caveat when the client asks where the figure came from.

ROI you can prove

Measured the same way every quarter, down to sales where the integrations allow it. Your client's data, creators and ad platforms connect into one loop, so every brief, ad and conversion makes the next one sharper. A client who can see the trend adds budget rather than putting the account out to pitch, and you walk into the review with a number rather than a narrative.

Humanz ads manager: impressions, purchases, total spend, purchase value, click-through rate, hook rate, conversion rate and ROAS for a campaign, with media mix and daily spend charts

Spend, conversion rate and ROAS in one view β€” the numbers that make the case for a bigger line next quarter.

02

Keep the margin

Every client in one place

Separate workspaces per client, each with its own creator roster, campaign history and permissions. Your team moves between them without rebuilding anything.

The supplier admin finance isn't built for

Contracts, vendor onboarding, tax information collection, invoices and payment status all sit in the platform, and every creator across every client is paid in a single run with a full audit trail. Most finance departments are set up for a few dozen suppliers a year, not thousands of micro-suppliers β€” this is usually what decides whether a creator programme scales or stalls in accounts payable.

Fewer hours per campaign

Discovery, contracting, approvals and reporting stop being manual: an agent builds the shortlist, content is scored the moment it's uploaded, and reports read every comment so nobody has to. That is the whole game: it lets you bid at a rate that wins and still make money on the account.

Three connected surfaces: the creator app showing tasks and content approval, the talent manager view showing campaign tasks and payments, and the campaign manager dashboard showing influencers, approvals and payments

Creators, talent managers and your campaign managers working in the same place β€” so the chasing stops being a job.

On branding: client-facing reports and creator community pages carry your logo or your client's. The platform itself stays Humanz, on a Humanz URL. We don't pretend otherwise, and in the markets where we're strongest, agencies tell us naming it in a pitch does more good than hiding it would.

AI at every step

The slow part of every stage, taken out. Across every client.

Describe the campaign and Humanz builds it. Describe the creator and an agent builds the shortlist while you're in the client meeting. Content is scored for brand safety and brief fit the moment it lands. ROI reports read every comment and surface the questions that become the next brief, so you walk into the review with the follow-up already asked for by the audience. An assistant runs the campaign board alongside your team and asks before it writes anything.

Step 01

Brief

Step 02

Find

Step 03

Shortlist

Step 04

Approve

Step 05

Measure

Create new campaign dialog offering two routes: describe your campaign, where AI fills in the detail and asks only what is missing, or build it yourself through the full form

The AI does the digging. Your team does the judgement, and every decision stays editable. Included on Agency plans, nothing to switch on.

How partnership works

Agencies don't lose clients to us. They run them on us.

You keep the client, the budget and the margin. Everything below exists so that winning more work doesn't depend on hiring ahead of the revenue.

The core

Licence it and run it yourself

Your team does the casting, briefing, contracting, payments and reporting. We provide the technology, onboarding, training and support, and stay out of the client relationship. This is how most partners work with us, permanently.

When you're stretched

Surge capacity

Won a pitch you can't staff until January? Our team delivers inside your account, under your brand, for as long as you need. Your client never sees us. It ends when you say it ends, and the account stays yours throughout.

Work coming the other way

Referrals from our inbound

Brands approach us wanting the technology without the team to run it. Those conversations go to partners, not into a managed service, because the network is worth more to us than any single account. The client is yours from the introduction.

As it grows

Silver and Gold tiers

Partners who build real capability move up. Higher tiers get first sight of client opportunities, ongoing certification, our research before it's published, and early access to new features.

Availability, coverage and commercial terms differ by market and by tier. That part is a conversation, not a pricing page.

Judged by the people using it

Reviewed by the industry. Run by specialists and networks.

We ran a TikTok specialist agency on Airtable and stubbornness. On Humanz the same team runs more campaigns, and the hours go to creators instead of spreadsheets.
Jess Flack Founder, Ubiquitous (a Humanz company)
An influencer marketing platform from the gods.
Wayne Bishop Group Managing Director, PHD Network
Humanz has had a profound impact on our campaign management process. We can find the perfect influencers at the click of a few buttons, and we no longer have to allocate vast amounts of resources to scan social media to find the perfect team.
Maor Chen Digital CEO, McCann
Influencer Marketing Hub
★★★★★
It's Humanz that's the standard bearer… They've raised the bar again for everyone, if not for new features, then for an incomparable user experience. Influencer Marketing Hub — full platform review, five stars
Read the full review

When Unilever needed more than fifteen agency partners across Africa reporting to one standard, the answer was to train the agencies, not replace them. Two years later, cost efficiency across the network had improved by 210% and the best agencies were still on the business.

15+
agency partners across Africa
1
reporting standard across all of them
210%
cost efficiency gain in two years

Tell us what you're pitching for.

We'll show you the platform, and where the network could send work your way.

30+ agency partners across 30+ markets. Your clients stay yours.