Sources for South Africa
- Kantar, Media Reactions in BrandZ South Africa, 2024.
- Stitch / Censuswide / DataEQ, The State of Consumer Payments in South Africa, 2025.
- SARS media release on influencer tax, 5 September 2025; BDO South Africa, 2025.
- ARB Code, Appendix K (Social Media); IAB SA Influencer Marketing Council, Disclosure Toolkit, 2026.